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Executive ownership of your AI strategy
AI usecases appear across your organisation and this graphic will help you think through which of your senior executives are aligned to the most game-changing opportunities you have in front of you.
7 Powers - Hamilton Helmer - Book Summary
Hamilton Helmer introduces the seven powers that allow companies to drive sustainable differentiated returns in comparison to their peers. In this article I summarise the seven powers and share Hamilton’s recommendation on which powers to focus on.
How to use SPIN Selling questions to inform your go-to-market strategy
The process of creating SPIN Selling questions is a valuable exercise for leaders across the go-to-market function, including VPs of Revenue Operations.
It helps you get into the mind of your buyer and really uncover the pain they face if they don’t solve this problem.
I’ll guide you through the process of creating your questions.
Who should be responsible for buyer enablement?
Your buyer enablement strategy needs a single owner with responsibility across marketing, sales and customer success.
In this article we look at the CRO, the CMO and the VP or Revenue Operations as potential owners.
Why do we have Planning Season in RevOps?
Its the end of the year and RevOps teams are locked in Planning Season.
But why do we do this, and doesn’t this cause the lumpiness in our business that we want to avoid?
How do I improve my GTM execution with experimentation?
Few companies embrace experimentation in their sales led growth strategies.
In this article you’ll learn five questions that will help you implement an experimental mindset in your revenue teams.
Putting the Revenue in Revenue Operations - RevBrains
RevOps is a strategic function. In this 30 minute presentation I delivered to the RevBrains RevOps Mastery Conference this week you’ll be able to take 2 specific activities to help your RevOps function improve revenue growth in your company.
Where should you start on the Revenue Acceleration Flywheel?
The RevOps Bullseye helps you to assess all 22 capabilities on the Revenue Acceleration Flywheel and prioritise the top three to test before rolling out to the wider organisation.
RUN2VC - cold prospecting in hot London
Follow along as I cold prospect 20 VC firms in London with my Go To Market Org Chart cards.
I share my lessons learned from a return to door to door prospecting.
Using knowledge across domains - learnings from Range
Range by David Epstein challenges the belief that you need to be an expert and start aged 2 to be good at anything.
In this article I look at how you can use knowledge across different domains to further your business and career.
Using Jobs To Be Done to find Go To Market fit (Part 2)
The Jobs To Be Done framework helps revenue leaders to understand your customer’s view of the world as they purchase, expand, renew or churn from a product like yours.
In part 2, you’ll learn how to build a strategic customer interview process.
10 things that quickly grow pipeline every time
Tech companies are suffering from lack of pipeline - and even the best sellers can’t close pipeline they don’t have.
Here are ten things you can do today to fill your pipeline up quickly.
Designing your Series B GTM Org Chart
Physical cards aid your lateral thinking and iterative design in a way that digital tools cannot.
Uncover how founders and investors can design scaled GTM teams with these org chart playing cards.
How McDonald’s simplified their process with chalk and a tennis court
Back in 1954 the McDonald brothers abstracted their restaurant from the physical building to help them design a system that could get food to customers in 30 seconds instead of 30 minutes.
Here’s how they did it with a tennis court and some chalk
Plan your GTM team with RevOpsCharlie Org Chart Playing Cards
RevOpsCharlie Org Chart Playing Cards are ideal for Series A founders, or VCs investing in Series A to help plan out your GTM function as you scale it from 15 to 70.
Check out the unboxing and find out how to get your pack.
Is RevOps a strategic role?
RevOps is often seen as a tactical internal supporting role to the marketing, sales and customer success leaders.
Instead I see Revenue Operations as a strategic role and propose a way of repositioning as revenue development.
Why you should revisit your value proposition after raising Series A
Having found Product Market Fit and raised Series A, now is the time to re-assess your current and future customer segments and develop unique value propositions to support their individual needs.
How to use a business model canvas to build a repeatable GTM playbook
Looking outside in from your customer’s perspective using a Business Model Canvas helps your team define new ways of delivering value to customers, or refining your current model.
Here’s how the workshop guides your team’s thinking.
Why is RevOps important for CEOs right now?
RevOps is a new term. 90% of senior executives can’t explain exactly what it is or how it can improve their business.
Here are five key ways RevOps directly affects the CEO role as you scale your business.
5 ways to fight inertia in your business
Inertia slows businesses down, with bottlenecks, slow decision making and paralysis.
Here are five ways to stamp out inertia and accelerate your growth.